February 2017

Customer Discovery and Your Strategic Toolset Abstract: At product launch, there is often too heavy a focus on “features” and an inability to fully understand customer needs resulting in delayed releases, high cash burn rates, and potentially failed products. Many teams will assume they know exactly what the customer wants and begin an iterative development[…]

November 2016

Why Agile Is Failing? ABSTRACT: Even before the signing of the Agile manifesto, Agile methodologies have offered tremendous benefits, both to organizations and the individuals who comprise those organizations. Sustainable pace coupled with hyper velocities, self-managing teams with high levels of autonomy, and close interaction with business to improve focus on customer value should have[…]

October 2016

Applying Agile Practices to Marketing “Are you an Agile company?” “Yes, our IT department is using Scrum and Kanban.” “But what about your marketing department?” [silence.] Agile is a given today on tech teams, in product management, and on design/creative teams. But what about marketing? The days of sticking to yearly marketing plans is gone.[…]

July 2016

Growing A Rose Bush In The Desert – Lessons On Introducing Agile To Organizations That Are Ambivalent Event Details ABSTRACT: Do you or someone you know work in an organization whose culture is ambivalent regarding using and implementing Agile in the current environment? Perhaps it’s doesn’t “fit” the way the company “works”. Perhaps its “too[…]

June 2016

The Hidden Agility in Government IT Event Details ABSTRACT: Whether your preference is Waterfall or Agile, there are characteristics individual to both that have the power to make projects successful. But often times, supplier and recipient must have congruency on organizational structure, IT methodology, culture, procurement policies, etc. that helps to dictate which one, and[…]